BBO Institute

I hear all sorts of nonsense about the use of squeeze pages, and the inconsistent training that is out there has actually decreased their overall effectiveness.

In fact, most people are wasting their time with squeeze pages, simply because they don’t use them properly.

I have access to a lot of statistics because we run our YSP service, so now it is time to set the record straight.

Watch this video to see what I mean:

Matthew Glanfield

This morning my Manager of Member Services came in, quite disgusted at something that I had done.

The night before I had sent out an email with a link to a squeeze page that I had created, and she was completely repulsed by how ugly it was!

(Want to see it? Then click here)

She told me that with the fabulous graphic designer that we have available in-house, I could have had a much better looking squeeze page created for the campaign I was doing.

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