BBO Institute

So your traffic conversion sucks, does it?

Well, you are not alone. Most marketers struggle with taking the traffic that they are already getting and turning it into cash in their pockets.

In fact, this is probably the hardest (and most overlooked) part of any marketing campaign. I often get the question “How do I get more traffic?” but without the accompanying question “And how do I turn that traffic into cash?”

Here’s a scenario for you - Let’s say you are getting 100 visitors per day and making one sale of your own $47 product from those 100 visitors. That means you are making around $47 per day minus any costs of advertising.

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